So Danca announces a new campaign advocating that dance is for everyone by joining forces with dancer Brittany Cavaco to fulfill her dream and curate styles that are unique and flattering for many different profiles of dancers and dance enthusiasts. The styles picked for this special line offer dancewear and activewear for all body types, with an ultimate goal of inclusivity and empowerment.
So Danca is a dance manufacturing company that has advocated for dancers and the arts for over 30 years. “One of our pillars at So Danca is Community. By community, our work begins from the inside out, starting with building and taking care of our incredible team, engineers, seamstresses, QA, managers, customer service, leadership, then out to the dancers, teachers, moms and dads. The entire dance community motivates us and keeps us moving forward.” Lisias Ransan – CEO
Features and benefits of this new campaign include.
- High-quality styles that are high fashion and bold.
- Gorgeous and comfortable dancewear pieces that are conservative and complementary.
- Flattering fitness/athleisure options for all body types.
These pieces will be available starting on April 5, 2021. For more information on The Brittany Cavaco Collection, visit www.sodanca.com/theballerina.
Brittany Cavaco, “The Ballerina” on social platforms, has been a So Danca ambassador for many years. It was always evident that Brittany has a heart of gold. Brittany is an extremely compassionate person and her contribution to society is a priority to her. For years, Brittany has dreamed to do more to help bring equality, diversity, and overall UNITY to the world of dance. “I would not want to partner with any other dance manufacturing company in this initiative. I choose to work with So Danca not only because they are my favorite dance band, but because of who they are as a company. So Danca is a business that cares about their workers and their dancers. I love that they are sustainable, an ethical brand and that their products are of such incredible quality and design. We both believe that dance is for EveryBODY and I admire how much they do for the dance community. I am proud to work with and represent such an amazing company!” Brittany Cavaco – The Ballerina
Our combined goal is to unapologetically show that dance is fun and for different body types of dancers and non-dancers alike. Brittany Cavaco will take the lead and be the face of this campaign.